Hey, if it works then why not?

If you didn’t know, I work in the marketing industry so naturally I critique all marketing campaigns probably way more then the average person. I was reading CNN.com this morning (not bragging or anything) and I saw an interesting looking icon next to one of the stories; it looked like a t-shirt and thats because it was. I clicked on it out of curiousity, and this is what I saw:

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Im not sure how long this has been actually been going on, but hey, its free for them and probably ends up making them a few bucks. Can you hate em’? I dont think so.

The End


Hey, if it works then why not?

If you didn’t know, I work in the marketing industry so naturally I critique all marketing campaigns probably way more then the average person. I was reading CNN.com this morning (not bragging or anything) and I saw an interesting looking icon next to one of the stories; it looked like a t-shirt and thats because it was. I clicked on it out of curiousity, and this is what I saw:

Im not sure how long this has been actually been going on, but hey, its free for them and probably ends up making them a few bucks. Can you hate em’? I dont think so.

The End


My Book Club

If anyone is interested, I have found a book list that I will be reading over the next several months. The list was developed by a professor I had in college who I thought was amazing, smart, and amazingly smart (not to mention intuitive and observant). His list has over a 100 books, but there are about 7 I will be focusing on. So, with no further ado, and in no particular order, here they are:

  1. Ernest Becker The Denial Of Death
  2. Marcus Borg & N. T. Wright The Meaning Of Jesus
  3. Jurgen Moltmann The Coming Of God
  4. Jay Parini The Art Of Teaching
  5. Clark Pinnock, Et Al. The Openness Of God
  6. Paul Tillich Theology of Culture
  7. Jim Wallis The Soul Of Politics

My Book Club

If anyone is interested, I have found a book list that I will be reading over the next several months. The list was developed by a professor I had in college who I thought was amazing, smart, and amazingly smart (not to mention intuitive and observant). His list has over a 100 books, but there are about 7 I will be focusing on. So, with no further ado, and in no particular order, here they are:

  1. Ernest Becker The Denial Of Death
  2. Marcus Borg & N. T. Wright The Meaning Of Jesus
  3. Jurgen Moltmann The Coming Of God
  4. Jay Parini The Art Of Teaching
  5. Clark Pinnock, Et Al. The Openness Of God
  6. Paul Tillich Theology of Culture
  7. Jim Wallis The Soul Of Politics

In Pursuit of Worship

Lately I have been trying to write a few songs and in doing so have discovered a few principles.

1) Keep it simple. No one wants to sing  a wordy song in church. Identify the simple truths and keep them simple.

2) (This really should be #1) Identify your audience. There is a big difference between a congregational worship song and a song written for an album.

3) Write from either your heart or scripture; God speaks through both.

4) In coming up with worship sets, choose a meaningful passage of scripture. Break the scripture into 3-4 parts and assign a song to each break. This is an easy way to create a set, even if you don’t read the scripture. The message of the songs will do the work for you if done right.

That’s it for now, I’m still learning a lot though…

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In Pursuit of Worship

Lately I have been trying to write a few songs and in doing so have discovered a few principles.

1) Keep it simple. No one wants to sing  a wordy song in church. Identify the simple truths and keep them simple.

2) (This really should be #1) Identify your audience. There is a big difference between a congregational worship song and a song written for an album.

3) Write from either your heart or scripture; God speaks through both.

4) In coming up with worship sets, choose a meaningful passage of scripture. Break the scripture into 3-4 parts and assign a song to each break. This is an easy way to create a set, even if you don’t read the scripture. The message of the songs will do the work for you if done right.

That’s it for now, I’m still learning a lot though…

Worship