Amazing Kindle

I was watching SNL this weekend and I magically saw one of the new “amazing Kindle” commercials while forwarding through on the TIVO. The moment I watched it I thought two things:

  1. Wow, that was awesome!
  2. Reminds me of something….

Don’t mistake my second thought to be something negative. I think it’s pretty sweet to see Amazon going after the same audience as […], you guess. All this to say, I like these commercials. They have good music, are well made, and are memorable. Good work Amazon.